THE Foundation is a versatile and innovative marketing, events, and production company with over 8 years of experience. We specialize in creating compelling TV commercials, series, music videos, films, and full-scale marketing campaigns. With over 80 successful projects, we’re committed to delivering high-quality results in every format, working with top directors and skilled filmmakers to bring each vision to life.
Our journey has included some of Jordan’s most influential events. From our Big Sam concert in Amman to Your City Your Responsibility—Jordan’s largest volunteer-led cleaning initiative with over 1,400 participants—we aim to create meaningful change. We also brought the internationally acclaimed Falling Walls Lab of Jordan to life, uniting leaders from science, arts, and business on a single platform.
creative director
Event manager
Creative director
